Here you will find all our blogs related to affiliate marketing
An affiliate link is a trackable URL that identifies the referring publisher and allows the advertiser or affiliate platform to attribute a qualifying action back to the right partner. Every affiliate programme runs on these links. Without them, there is
Most brands that struggle with partner programmes didn’t fail at execution. They failed at setup. They recruited partners before defining what success looks like, offered commissions without understanding their own unit economics, or launched without the tracking infrastructure to know
Most affiliates discover the same thing after their first year: publishing more content rarely fixes weak earnings. The payout per conversion does. High ticket affiliate marketing is the shift from promoting cheap, high volume products to promoting fewer products that
Most affiliate programmes do not fail because of weak partners. They fail because nobody can prove what those partners actually delivered. When tracking is unreliable, commission disputes pile up, good publishers go quiet, and the finance team starts asking why
Two affiliate programmes can report the same number of conversions and be worth completely different amounts to the business. That gap is the reason to measure affiliate marketing properly rather than simply counting what the platform hands you. Performance measurement
Most affiliate marketing guides assume you already speak the language. You open a dashboard, see EPC, postback URLs, and attribution windows, and suddenly you are decoding acronyms instead of running campaigns. This glossary exists to fix that. Whether you are
Every affiliate programme produces data. Clicks, impressions, leads, conversions. But when a marketing director sits down to assess whether the programme is actually working, one number matters more than most: cost per acquisition. CPA tells you what you paid, on
Most people who look up how to start affiliate marketing are sold a version of it that doesn’t exist. The promise is passive income, a laptop on a beach, money arriving while you sleep. The reality is closer to building
Ask ten affiliates about their income and you will get ten wildly different answers. Some earn nothing after a year of effort. Others run their affiliate business as a full-time operation with a team behind it. Both are telling the
Most finance teams already know what they pay for search ads and social campaigns. What they rarely know, before they start, is what a single new customer will actually cost. That uncertainty is the reason affiliate advertising has become such
Affiliate programs have quietly become one of the most dependable growth channels in European fintech. Plenty of finance brands launch one, onboard a handful of partners, then watch it stall. Understanding how fintech companies build high-performing affiliate programs is what
European investment platforms are all chasing the same scarce resource: an investor who is ready to fund an account and keep investing. Mintos, INDEMO, eToro, Go & Grow, and dozens of P2P lending platforms are competing for the same attention,
Ask any growth lead at a European fintech what keeps them up at night, and acquisition cost will come up fast. Paid channels that worked two years ago now cost more and convert worse. Against that backdrop, more finance teams
Fintech customer acquisition through affiliate marketing has become one of the more dependable answers to a problem every growth team in the sector recognises: winning new customers keeps getting harder, and the cost of doing it keeps climbing. Paid search
If you run growth or partnerships at a European fintech, you have probably fielded the same question from a founder or the board: what is fintech affiliate marketing, and is it actually worth the effort? The short answer is yes,
As advertisers pay marketing companies large deals of money, direct response advertising campaigns are working wonders. The. company’s digital marketing strategy can consist of search engine marketing, brand marketing and all kinds of digital advertising. But how can companies maximise
Affiliate marketing has been on a steady rise in recent years. As digital marketing and e-commerce continue to evolve rapidly, several emerging trends will define affiliate marketing trends 2025. This performance-based strategy has become an attractive, cost-effective solution for business
Affiliate marketing works, when there is a face and a person behind the sales. It does not matter if we are talking about nano influencer, micro influencer, macro influencer or mega influencer. They all work similarly, just on different scales.
Tell us a few things about yourself, before downloading the free e-book.
Ever wondered how to successfully grow your ecommerce in Poland? Download our free ebook!
Hienoa, että olet täällä.
Kerro meille, miten haluat edetä.
A confirmation mail with a download link was sent to your mailbox.