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Black Friday, Cyber Monday, Xmas… How to tackle it all? It’s that time of the year again… And no, I’m not really talking about snow, Santa, reindeers, or getting smashed on mulled wine. The busiest sales season for online advertisers
Affiliate program? Referral program? ..or both? In this article we’ll look at various strategies on getting new customers and retaining them. I will go through a couple of classic methods, analyse these with their strengths and weaknesses, and then